The Embedded Business Unit of AMD announces its plans to build a dedicated distribution channel for the embedded portfolio in Central Europe in order to precisely tailor sales services to meet the needs of embedded customers best. Intercomp is the first new sales representative for AMD Embedded products in Central Europe. In addition, similar partnerships in Northern Europe, France, Italy and Eastern Europe shall also be established.
Parallel to the creation of this new distribution channel, AMD together with its distribution partners will strengthen the public relations effort to improve the awareness of the embedded program from AMD and support the new distribution channel. The new sales channel does not change in the already existing distribution logistics. Customers who have been supported by AMD or distributors in the past will continue to receive the same logistics support.





Wolfgang Patelay, Editor Print & Online 